Showing posts with label History. Show all posts
Showing posts with label History. Show all posts

Friday, 25 March 2016

Levi's presents The 501 Jean: Stories of an Original


Take a look at this short film from Levi's celebrating the heritage of the world famous 501 pattern jean. Since they introduced the riveted denim jean over a century ago, Levi’s have tweaked every element of the iconic 501 to suit the needs and preferences of the modern worker. The subtle shifts in design, often only apparent to the discerning eye, help tell the story of the Levi’s brand and the ever-evolving landscape of the modern American frontier.